TRUSTED TO LEAD

THE WAY FORWARD

Sriboga is lead by a large and diversified team of experts, who bring a combination of experience and qualifications to the companies they are leading. We value our leadership team and continue to work together to support and reward them for their commitment to Sriboga.

SRIBOGA RATURAYA LEADERSHIP TEAM

ALWIN ARIFIN

Founder and Chief Executive Officer

Mr Alwin Arifin studied at Pepperdine University, USA, prior to becoming the President Director of PT Dani Prisma Mitra from 1987 to 2000. Mr Arifin has served as President Director of Sriboga Raturaya since its establishment and as the President Commissioner of PT Sarimelati Kencana, operator of the Pizza Hut franchise in Indonesia, since 2004. He has also held the position of Vice Chairman of the Indonesia Wheat Flour Producers Association (APTINDO) since 2012. In 2013 and 2014, he participated in Harvard Business School’s renowned Owner/President Management (OPM) program and received a certificate of completion in 2015.

HADIAN ISWARA

Chief Financial Officer

Mr Hadian Iswara oversees the group’s corporate finance division. With more than 25 years of experience in finance, Mr Iswara has also held the position of Director of PT Bisma Dharma Kencana, a palm oil plantation company, since 2007. He graduated from Padjadjaran University in 1987.

EDNI ASWITA

Director of Human Resources and Corporate Communication 

Mrs Edni Aswita currently holds the position of Director of Sriboga Raturaya and oversees the group’s human resources and corporate communication divisions. Prior to joining Sriboga Raturaya’s Board Of Directors in 2000, Aswita worked in a multinational company for 13 years after graduating from the Bandung Institute of Technology.

SARIMELATI KENCANA LEADERSHIP TEAM

STEPHEN MCCARTHY

CEO of Sarimelati Kencana

Mr Stephen McCarthy started his career in the food service industry 46 years ago and joined the Pizza Hut franchise 44 years ago. Stephen held leadership positions within the Pizza Hut group in Hawaii, British Columbia and Taiwan before joining PT Sarimelati Kencana in 1997. He graduated from the Harvard Business School’s OPM leadership program in 2014. Stephen has lead Sriboga’s food group to develop Pizza Hut into the largest full service and delivery chained restaurant in Indonesia.

EDDY MULYADI

COO at Sarimelati Kencana

Eddy Mulyadi  has over 18 years experience in sales and operations, and currently oversees Sriboga Food Group’s operational division. Eddy holds an MBA from the National University of Singapore and graduated from Institut Pertanian Bogor (IPB) with an Degree in Engineering, Ir., Food Technology in 1987.

HADIAN ISWARA

CFO at Sarimelati Kencana

Mr Hadian Iswara oversees the group’s corporate finance division. With more than 25 years of experience in finance, Mr Iswara has also held the position of Director of PT Bisma Dharma Kencana, a palm oil plantation company, since 2007. He graduated from Padjadjaran University in 1987.

BUDI SETIAWAN

Business Development Director at Sarimelati Kencana

Mr Budi Setiawan has been with Sriboga food group since 1999, and is currently responsible for developing new business opportunities. Budi graduated from Arizona State University in 1988 and has continued his management and marketing education in Australia and Hong Kong.

FREDERICK ESTRADA CADLAON

Senior Adviser at Sarimelati Kencana

Mr Eric Cadlaon has been with Sriboga group since 2012 and currently holds a Senior Adviser position at Sarimelati Kencana. Eric is a certified accountant and attained his Master of Business Administration from the Beedie School of Business, Simon Fraser University, Canada in 2017.

SRIBOGA FLOUR MILL LEADERSHIP

HADIAN ISWARA

CEO at Sriboga Flour Mill

Mr Hadian Iswara oversees the group’s corporate finance division. With more than 25 years of experience in finance, Mr Iswara has also held the position of Director of PT Bisma Dharma Kencana, a palm oil plantation company, since 2007. He graduated from Padjadjaran University in 1987.

SRIBOGA BAKERIES INTEGRA LEADERSHIP

DUDUT PRASETYO

Managing Director at Sriboga Bakeries Integra

Mr Dudut Prasetyo has over 15 years of leadership experience in strategic sales and distribution within the food sector, and currently holds the position of Managing Director of Sriboga Bakerieis Integra. He is an entrepreneur and University lecturer. Dudut graduated in 1992 from Universitas Prasetiya Mulya with a Master of Business Administration.

IPMI BUSINESS SCHOOL LEADERSHIP

AMAN WIRAKARTAKUSAMAH

Executive Director at IPMI International Business School

Mr Aman has a long-standing academic and public service experiences. He is a Professor Emeritus at Department of Food Science and Technology and Senior Scientist at SEAFAST Center, Bogor Agricultural University (IPB), Indonesia.Notably, he was served two periods as Chairman of the Indonesian National Education Standards Board (Badan Standarisasi Nasional Pendidikan/BSNP) (2011- 2012 and 2012-2013). He was the Rector of Sampoerna University (Universitas Siswa Bangsa International) (2013-2015).

Sriboga’s story continues to be written every day by thousands of men and women around the world. Their experience, loyalty and trust provides inspiration for growth. Sriboga is an innovative company, with strategic planning extending well into the future. Nevertheless, Sriboga stays true to their history and values. The wheat stalk is our history, it reminds us of where we began. It is our link to our past, which goes back over 20 years, as we plan for the future, overcome a new set of challenges and contribute to a sustainable economy for our people.

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